
Spotlight: Branded Residences – The Americas
"Global diversification of supply has not diminished the importance of branded residences across the Americas"
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"Global diversification of supply has not diminished the importance of branded residences across the Americas"

"2024, the turning point for transactional activity"

"According to the brands themselves…"

"Historically dominated by luxury hotel chains, other chains are taking increasing market share as the branded residences sector expands"

"A decade of diversification is driving future expansion"

"Covid-19 has adversely impacted investment volumes, however, pricing shifts have begun opening attractive investment opportunities"

"Branded residences offer many advantages in a crowded global marketplace for prime property"
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"We spoke to three brands active in the sector today about brand reach, ambitions and their responses to Covid-19"

"2020 has been a year of change. The branded residential sector looks resilient even as competition grows"

"A growing branded residence segment. New non-hotelier brands, from Pharrell Williams to Aston Martin, enter the market"